實用商務情景口語:面試(3)
Daniel（DW）和Sarah（ST）同時進一家銷售公司進行面試，一起來看一下他們在面試官PH和MB面前的表現吧！
DW: When I was asked to do a presentation on ‘Where WebWare is going, and what I can do to help it get there,’ my first thought was simple: me!
As you’ve already seen, I’ve got a lot of skills, and the right kind of personality needed to do a job like this... Here’s a slide I made! You see that – that’s my sales team – they love me! Certainly going to be sad to see me leave ...
Outside the box thinking – that’s what I’ve got...!
ST: Ok. To start with, I did a careful SWOT analysis using the data I had available, which is obviously only partial. I looked at aspects such as competitors, online visibility, changing technologies and R&D... On the basis of this, I believe WebWare should carry out some careful market research, strengthen it’s brand awareness in secondary markets, and improve the flexibility of its offer. If this produces positive results,I think it should be possible to maintain the premium pricing policy ...
DW: Here’s the sales figures for the last job I did – all down to me! Blue sky thinking! Finally, to finish my presentation, I’d like to play you a song I wrote ...
PH: Ok, Ok... that’s enough. Thanks Daniel...
DW: Great! So does that mean I’ve got the job?
MB: Erm, we’ll be in touch over the next five days to let you know...
DW: OK great, thank you.
ST: This is how I’d predict a sales pattern would go. I have to emphasise these are only speculative results at the moment.
The key words are: caution, adaptability, and consolidation of main product lines – WebWare’s “cash cows,” if you like. It’s important to be flexible, yet reliable. Oh, and another thing is you need to improve the delivery times on your online orders! I hope all that’s clear. Do you have any questions?
PH: No, thank you Sarah – that’s all very clear – you’ve given us quite a lot to think about there!
MB: Yes, thanks a lot Sarah. We’ll be in touch over the next few days to let you know about the appointment.
ST: Thank you both for your time. It’s been a pleasure meeting both of you.
PH / MB: Bye!
DW: 當我被要求進行一個簡短的演說，關於“Web Ware公司以後的發展規劃和我能爲公司做出什麼時”，我第一個想到就是“我自己”。
正如你們看到的那樣，我會很多東西，比如說做好這份工作所需要的人格品質等。這是我做的一個幻燈片，請看：這是我們的銷售團隊，他們喜歡我，我走了，他們肯定會不開心。這正是我所擁有的。
ST：好的，首先呢，我做了一項相關調查，根據自己現有的數據，當然這個調查肯定是片面的。我考慮了一些方面，例如競爭對手，網上介紹等。最基本的就是，我認爲Web Ware公司應該做一些實用性的調查，在中級市場加強品牌效應，並改進資源的靈活性。如果這個結果是有意義的，我認爲應該保持獎金制度。
DW：這就是我上一份工作的銷售數據，在我演講的最後，我想給大家放一首我自己寫的歌。
PH：OK，可以了，謝謝你，Daniel。
DW：好的，您的意思是說我已經被聘用了麼？
MB：恩，我們會在面試結束後的5天內通知您最後結果。
DW：好的，謝謝。
ST：我想這是一個推銷員應該具有的品質，我必須強調現在的想法有點投機。
主要的思想有：細心，靈活，加強產品的流水線。WebWare公司的“現金獎勵”。責任感和靈敏都很重要。還有就是提高工作效率，我想這這些了，你還有什麼問題麼？
PH：沒有了，謝謝你，Sarah。我都已經很清楚了，你讓我學到了很多。
MB：是的，謝謝你，Sarah。我們將在接下來的幾天通知你面試的結果。
ST：謝謝兩位。很高興認識你們。
PH/MB: 再見！
1. outside the box thinking. 打破常規的思維方式
2. SWOT analysis 強弱，機會和挑戰的分析
3. partial 部分的,局部的;不完全的
The film was only a partial success.
這部電影僅僅是部分成功。
4. competitors 競爭對手
5. online visibility 網上推銷
6. R&D 研發
7. market research 市場調查
8. brand awareness 品牌意識, 品牌效應
9. secondary markets 二級市場
10. blue sky thinking 天馬行空的思想
11. speculative results 推測結果
12. caution 小心,謹慎
Dad always drives with caution.
爸爸開車一直十分小心。
13. adaptability 適應能力
14. consolidation 兼併，合併
15. main product lines 公司主要產品
16. cash cow 金牛，搖錢樹，盈利部門
When asked to give a presentation as part of a job interview it’s a good opportunity to showcase your skills especially if giving presentations is actually part of the job. It’s also an area where you could make mistakes if you are not well prepared. 在面試中，如果被要求做一個演講時，是一個表現自己的好機會，尤其是如果這是你所應聘的工作內容的話，當然，如果你沒有好好準備的話，也是你最容易犯錯的地方。
Basic Guidelines For Designing Your Presentation （演講的基本綱領）
1. List and prioritize（分主次） the main goals that you want to accomplish with your presentation（如果希望做一次成功的演講，切記一定要條理清晰，主次分明）.
For Sarah and Daniel these would be to show an interest and understanding in the work that WebWare does and in the position that is being offered i.e. sales director.
2. They also need to demonstrate that they have the particular skills needed for the job（他們也說出自己擁有這份工作所必須的技巧等）.
In the video, Daniel has obviously set the wrong goals for his presentation where he talks mostly about himself and his achievements in a rather egotistical way. In contrast, Sarah shows that she has given some thought to WebWare’s business and how she feels she can improve it in the future.
3. It’s important to set the right tone for the presentation（演講時的語氣也相當重要）.
Daniel’s presentation was more of a performance as he strode around confidently, gesticulating and even attempting to play a song on his harmonica. He was far too casual and the tone he set was not one of professionalism.
In contrast, Sarah appeared relaxed, well-prepared, serious and business-like.
4. Allow time for questions and answers at the end（在演講結束時，要給面試官提問的時間）.
Sarah asked the interviewers if they had any questions, whilst Daniel merely asked if he had got the job!
5. If you're speaking to a small group then try to accomplish eye contact with each person for a few seconds throughout your delivery（如果面試官是一組人，記住眼神的交流）.
Don’t look at your materials or notes all the time.
6. Speak a little bit louder and a little bit slower than you normally would do with a friend（演講時語速慢一點，就當作是和自己的一個朋友一樣）.
A good way to practice these guidelines is to speak along with a news anchor when you're watching television. Also try to vary the volume and rate of your speech. A monotone voice will send your audience to sleep!
