外貿英語話題王(MP3+中英字幕) 第35期:商品調整
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Product adaptation
商品調整A:In foreign trade, exporters have to adjust their product in a timely manner.
A:在對外貿易中,出口商要及時調整他的產品。B:How to adjust?
B:怎麼調整啊?
A:Exporters must ensure that their product satisfies customers' needs wants and likes.
A:出口商要保證他的產品能滿足顧客的需要、需求與喜好。B:Ah, some products are successful at home, but not popular overseas.
B:嗯有些產品在本地雖然成功,但是在國外銷售卻不理想。A:That's because the fashion, taste and social customs and so on vary considerably.
A:那是因為各國的時尚、品味和社會習俗等方面存在很大差異。B:Yes, sometimes the differences are great.
B:是的,有時候差異還很大。A:Well, we should be in accordance with national conditions and adjust the product.
A:那麼,我們就應該根據各國國情,調整產品。B:We have to ensure that the product should be attractive to guarantee sales.
B:我們要保證產品有魅力,才能保證銷售量。